Case Studies, Done For You

Turn the clients you already have into the sales proof you don't.

You've got clients who'll say great things about you. What you don't have is a library of quantified, sales-ready proof to put in front of the next prospect. That gap costs you deals, quietly, every time a buyer asks who else you've done this for — and what happened.

Discuss your case study goals How it works

I run case study development as a standalone service for B2B SaaS software providers. You introduce me to a client. I do the rest — the interview, the writing, the chasing.

The process

How it works

A repeatable system — the same interview guide, outcomes framework and release process every time, so quality doesn't depend on who's free to write it that week.

01
Identify
Shortlist the strongest candidates — clients you've already quoted informally or those who are demonstrating positive results and real engagement, but never turned into a full story.
02
Interview
A structured, independent conversation built around a before/after outcomes framework — time saved, cost reduced, error rate, risk, and user experience.
03
Draft
I write the case study, chasing real numbers wherever possible — not just qualitative praise.
04
Approve
Your client reviews and signs off using a standard release template, so nothing gets stuck in legal limbo.
05
Publish
You get the full asset set, plus a confidential debrief either way — published or not.
28+
28+ years in B2B sales and marketing technology. That's what shapes every interview — I know what actually makes a case study valuable for driving pipeline and closing deals, not just a nice story to have on file.

Why an independent interviewer

Why it changes the conversation

Clients talk differently to a neutral outsider than to the account team that sold and delivered the project. No relationship to protect, no upsell to worry about, no reason to soften the answer — so the interview surfaces sharper detail: real numbers, honest friction points, what nearly went wrong, what they'd want fixed next time.

Not every interview clears legal, PR or competitive-sensitivity hurdles to become a public case study — and that's fine.

Something of value, every time

Every interview, published or not, ends with a confidential debrief back to you: sentiment, risk signals, expansion or renewal opportunities, and competitive intelligence your account team can act on.

One interview, seven potential assets

Built for reuse, not a one-off write-up

A single interview can produce up to seven pieces of value — so the same conversation fuels a quarter's worth of marketing and a debrief for your account team.

Website, sales & campaigns
Approved testimonial
Polished, sign-off ready quotes, ready to use across your website, sales decks and campaigns.
Website
Full case study
1–2 page written narrative with quantified outcomes, ready for your website.
Sales
Sales one-pager
Condensed version formatted for proposals and sales decks.
Social
LinkedIn post
Copy-ready post to share the story and drive engagement.
Social & email
Pull-quote graphic
A branded, shareable quote card for social and email.
Optional
Video testimonial script
A ready-to-film script if your client is willing to go on camera.
Every time
Confidential insights debrief
Delivered every time, published or not — sentiment, risk, and expansion signals for your account team.

Which of these you receive — and what you pay — depends on what your client is willing to provide: an approved testimonial alone, or the full case study including testimonial, each at its own fixed cost.

Simple pricing

A fixed cost for what you need.

No hourly billing, no scope creep — a fixed cost based on the output, agreed upfront.

Case Study Package
Investment on application
  • Interview through to publish, one full case study
  • The full seven-asset set, every time
  • Confidential debrief
Testimonial Package
Investment on application
  • Structured interview focused on approved quotes
  • Polished, sign-off ready testimonial copy
  • Confidential debrief

Why this, why now

Low lift on your side

"

One warm introduction and one approval pass. I handle the interview, the writing, and the chasing.

"

Built for reuse — every case study becomes six pieces of value, not one.

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No wasted interviews — even when a client won't go public, you still walk away with a candid, confidential read on the relationship.

"

A repeatable system, so quality doesn't depend on who's free to write it that week.

"

Fast to start — a single case study or testimonial can be scoped and underway as soon as you're ready.

Get started

Let's talk about your case study goals.

No pitch, no proposal — just a conversation about the client stories you'd like to tell and the opportunities in front of you. We'll figure out the right approach together.

Usually a reply within one working day.

Thanks — got it.

I'll come back to you within one working day.